Introducing "Be la vie of the party," a concept designed to elevate Chambord's presence in the party drink category. This campaign encouraged consumers to envision themselves as the ultimate life of the party, savoring delightful Chambord cocktails along the way.
Client: Chambord
Agency: Blue Chip Marketing
Role: Sr. Art Director
Proposed collaboration between Chambord and L.O.M, a fashion brand known for it’s eccentric and bold party wear.
In-store display featuring special edition collab bottles, fashion wear, and party favors.
Limited edition Chambord X L.O.M bottle.
Close up of box set and swizzle sticks.
Commuters en route to the Hamptons were enticed to embrace the Cambord Vodka Lemonade cocktail as their preferred beverage, adding a touch of excitement to their journey.